Color measurement of cereals

For breakfast or as a snack between meals: muesli, flakes and flakes in all sizes, shapes, colors and flavors are made from grains such as corn, wheat, rice, millet, spelt, oats, barley and rye. In many cases, the color of the cereals is measured to ensure batch consistency with demanding color standards.

As with most foods, consumer perception of cereal flavor is closely linked to color. HunterLab was the first company to receive USDA approval for the industrial evaluation of food color, and many of the world’s leading cereal producers rely on HunterLab’s quality control solutions, including General Mills, Kellogg’s, Purina and Gilster-Mary Lee.

Our solutions for cereals:


Laboratory device for measuring color and degree of browning

  • Non-contact measurement

    The sensor detects the sample without contact, without having to measure through plastic or glass.
  • Large surface area

    The rotating sample plate captures over 170 cm2 of the sample in 35 measurements in 7 seconds.
  • Integrated QC software

    The EasyMatch QC Essentials quality control software is integrated into the device and provides all the required color indices and metrics.
  • Intelligent height adjustment

    The distance sensor automatically compensates for height differences in irregular samples.
  • Smart user interface

    Your measurement results can be easily transferred to existing LIMS or SPC systems.
  • Uncomplicated & precise

    Simple "one touch" measurement reduces training time, optimizes the workflow and increases your productivity.

Application example:

Color measurement of cereals with the Aeros spectrophotometer

Since cereals consist of individual, non-uniform particles, the surface is considered here as a whole. For the color measurement of cereals with the Aeros from HunterLab, the product of a batch is filled several times into a bowl, which rotates under the eccentrically positioned sensor (the bowl size can be varied depending on the available sample quantity). During rotation, several measurements are taken in succession and the average value is automatically calculated. Due to the unusually large measuring surface that is scanned, the color of the food can be reproduced very accurately. As this non-contact measuring method is very user-friendly and the measurement results are extremely...

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Further information for you on this topic:

HunterLab worldwide:

  • Headquarters, North / South America

    Hunter Associates Laboratory, Inc.

  • 11491 Sunset Hills Road

    Reston, VA 20190-5280

  • 703-471-6870

  • 703-471-4237

  • Asia-Pacific

    HunterLab Asia Limited
  • Leo Cheung, Regional Manager Flat E, 13/F Leahander Center

    28 Wang Wo Tsai Street, Tsuen Wan New Territories, Hong Kong

  • +852 2406 1723

  • Europe / Middle East / Africa

    HunterLab Europe GmbH

  • Dr.-August-Einsele-Ring 15

    82418 Murnau

  • +49 8841 9464

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The HunterLab Europe company blog keeps you up to date on applications and measurement methods, product presentations and company news. Our spectrophotometry experts regularly give you an overview of the colorful and diverse world of color measurement.
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Our color measurement solutions are individual and versatile. In our overview you will find the right device and the right software for all applications.